Promotions/Discounts
Promotions and Discounts play an influential role in commerce, impacting a business's success in numerous ways; from customer attraction to increasing sales, clearing inventory, and fostering customer loyalty.
In the domain of UpStart Commerce, leveraging promotions/discounts becomes a strategic imperative for administrators and coordinators. We offer the following promotions or discounts:
- Product Discounts: These are directly applied to specific Products or Product Variants even before inclusion in the Cart. For instance, offering a fixed amount of a single variant's price.
- Cart Discounts: These influence the overall Cart value based on conditions like Cart subtotal, specific Product Variants, or customer segments. Unlike Product Discounts, Cart Discounts impact the overall Cart value rather than individual Products. For instance, applying a discount for multiple purchases of the same variant.
- Coupons: Coupons are alphanumeric codes that offer online shoppers the opportunity to receive a discount on the price of a product or service. Coupons are linked to existing promotions.
Here's a glimpse of how some common discount use cases can be modeled in UpStart Commerce using our templates:
Use Case | Description |
|---|---|
Product/ Catalog discount | Percentage or fixed value off of specific items |
Buy More Save More | Reduced base price for bulk purchases |
Buy for X Get Most Expensive Discounted | Buy a specific item and get a discount on the most expensive item |
Buy X, get 1 free | Buy x items, get a defined item free |
Buy 1 Get Least Expensive | Buy one product, get the least expensive product free |
For detailed information on Promotions/Discounts configuration and templates, go to the Promotions Management Guide.