Cart-Level Promotions

Cart-level promotions are strategic discounts or offers based on the total value of a customer's shopping cart. These promotions, such as percentage discounts, fixed amount reductions, free shipping, or complimentary gifts, incentivize higher spending by encouraging customers to reach specific purchase thresholds.

Example Promotions:

Cart-level promotion templates are pre-defined structures used by retailers to apply discounts or offers directly to the customer's shopping cart. These templates ensure consistency and clarity across campaigns, enabling the efficient creation of discounts, and free shipping, to enhance customer engagement and achieve business objectives.

Promotional Offers:

This promotion offers customers a discount applied to the total cart value, making it straightforward to enjoy savings on their entire purchase. It encourages larger orders by providing immediate value at checkout.

Example: A customer receives a 10% discount on the entire order when they spend $100 or more.

Access the Promotions Management component and go to Promotions to set your cart-level promotions.

Step 1: In the Actions section, choose the type of discount you want to offer. Check the box if you prefer a percentage discount on the entire cart. Add the Discount number or percentage and the Threshold i.e. the highest value for the discount to be active.

Step 3: Check the Exclude Qualifying Items checkbox to exclude the discounted item from any further discounts.

Step 4: In the Calculate Rule, choose the rule, add the quantity, and the repeatable. The repeatable indicates the number of times the offer can be repeated. For example, if a customer receives a $500 discount, adding 1 as repeatable means the discount will also be applied if the total shopping cart reaches $1000.

This promotion provides escalating discounts based on the total value of the shopping cart. It incentivizes customers to spend more by offering greater savings for larger purchases.

Example: A customer saves 15% on orders over $200 and 20% on orders over $300.f

Access the Promotions Management component and go to Promotions to set your cart-level promotions.

Step 1: In the Actions section, choose the type of discount you want to offer. Check the box if you prefer a percentage discount on the entire cart. Add the Discount number or percentage and the Threshold i.e. the highest value for the discount to be active.

Step 3: Check the Exclude Qualifying Items checkbox to exclude the discounted item from any further discounts.

Step 4: Input the Maximum Discount amount applicable for the promotion.

This promotion enhances the shopping experience by offering a gift when the cart total surpasses a specified amount. It adds an extra incentive for customers to reach the spending threshold.

Example: A customer receives a gift when their cart total exceeds $75.

Access the Promotions Management component and go to Promotions to set your item-level promotions.

Step 1: In the Selector section, add a condition(s) that need to be met for the discount.

Step 2: In the Gift Item add the item that is given as a gift to the customer. All the item details such as Item, SKU, Quantity, and Item Price.

Step 3: Check the Exclude Qualified Items check box to exclude the discounted item from any further discount.

Step 4: In the Calculate Rule, add the quantity and the repeatable. The repeatable is the number of times the offer can be repeated for example if the customer gets a discount on shopping of $500, adding 1 as repeatable means the discount will also be given if the shopping cost goes to $1000.